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Plus Size Fabulous

2024 Sponsorship Opportunity

Refusing to be ashamed anymore, plus size beauty has gained a welcome spotlight in fashion as fashion houses are making it a point to reflect options in their catalogs and using plus size models to show that they mean to promote this new reality.

 

“Plus Size Fabulous” is an exciting and empowering fashion series that celebrates and embraces the beauty and confidence of plus-size individuals. With a focus on inclusivity and body positivity, the show showcases the inspiring stories of three incredible plus-size models: Oge, Chetam, and Onyinye.

Filmed in Nigeria, the first series of “Plus Size Fabulous” takes viewers on a captivating journey into the world of plus-size fashion, challenging stereotypes and redefining beauty standards. The series highlights the unique experiences, struggles, and triumphs of the featured models, offering a fresh and authentic perspective on the fashion industry.

The series begins with a talk show segment hosted by Cera, a renowned on-air personality (OAP) based in Lagos. Cera engages in enlightening conversations surrounding body positivity, self-love, and the importance of embracing diverse body types. The talk show segment serves as a platform for open discussions, shedding light on the experiences faced by plus-size individuals and promoting a message of acceptance and self-empowerment.

 

Throughout the series, viewers are taken behind the scenes of photo shoots, fashion events, and exclusive runway shows, as Oge, Chetam, and Onyinye demonstrate their style, confidence, and ability to command the spotlight. The series showcases stunning fashion ensembles, curated specifically for plus-size individuals, and offers valuable insights into styling tips, body positivity, and fashion inspiration. “Plus Size Fabulous” aims to redefine societal beauty standards by showcasing the beauty, talent, and individuality of plus-size models. It encourages viewers to embrace their bodies, celebrate their unique curves, and express their personal style with confidence. The series serves as a source of inspiration and empowerment, highlighting the fact that beauty comes in all shapes and sizes.

 

In summary, “Plus Size Fabulous” is a groundbreaking fashion series that celebrates the beauty, confidence, and individuality of plus-size individuals. Through the stories of Oge, Chetam, and Onyinye, the series offers an authentic and empowering portrayal of the plus-size fashion industry. With its talk show segment hosted by Cera, the series sparks meaningful conversations about body positivity and self-acceptance. “Plus Size Fabulous” invites viewers to embrace their curves, express their unique style, and celebrate their own journey towards self-love and empowerment.

Partnership Information

Rights to the Programme

Rights to the Programme

Rights to use promotional content in marketing comms across platforms including:

  • Programme idents
  • PR and internal comms
  • Social media and online
  • Website, e-comms, newsletters, and direct marketing
  • Branded competitions and promotions, targeting consumers, trade & employee

* excludes all talent and will be associated solely with the show/brand instead of individual talent including host and guests

Broadcast & Catch Up

On air sponsorship idents:   

  • 5” intro ident
  • 10” centre break idents
  • 5” closing ident
  • 30″ seconds accreditation per episode

Planned Schedule

  • Channels: TWN Challenge, TWN US, TWN UK, TWN NG, TWN India
  • Episodes Per Season: 6
  • Runtime Per Episode: 5min
  • Release Schedule: Weekend peak
  • Season Two Release Date: Q1 2024
  • Episodes Per Calendar Year: 12 

Series One Statistics

  • Global Impressions: 1.1M
  • Engagement: 2.3% 
  • Age Group: 25 – 34 (80%)
  • Top Viewing Locations: USA, India, Nigeria, UK
  • Interests: Fashion, Beauty, Make Up
  • Gender Ratio: Male (46%); Female (54%)

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