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TWN City Life

2024 Sponsorship Opportunity

For us, its simply one world!

“TWN City Life” is an exciting and immersive travel series that celebrates the vibrant diversity of major world cities. With a focus on destinations like Delhi, London, Atlanta, Miami, Lagos, Paris, and more, the program invites viewers to explore the unique experiences, cultures, and lifestyles that thrive within each bustling metropolis.

Through captivating visuals, insightful storytelling, and authentic encounters, “TWN City Life” showcases the pulse and energy of these cosmopolitan hubs. The series captures the essence of city living, providing a glimpse into the daily lives, traditions, and extraordinary stories of the people who call these cities home.

 

By highlighting the interconnectedness and shared experiences across different cultures and geographies, “TWN City Life” emphasizes the unity of our global community. The program’s slogan, “For us, it’s simply one world,” encapsulates the belief that despite our geographical distances and cultural diversity, we are all part of a larger tapestry that unites us.

Each episode of “TWN City Life” offers a multi-dimensional exploration of a specific city, uncovering its iconic landmarks, hidden gems, culinary delights, artistic expressions, and local customs. Viewers are taken on a captivating journey through the streets, markets, neighborhoods, and historical sites, gaining a deeper understanding of the city’s unique character and its place within the global mosaic.

 

The series goes beyond the typical tourist experience, immersing viewers in the authentic heartbeat of each city. From vibrant street festivals and cultural celebrations to the bustling rhythm of everyday life, “TWN City Life” captures the essence of the urban experience, providing a platform for storytelling, connection, and understanding.

Hosted by a team of passionate travel enthusiasts, the program offers a mix of expert insights, personal anecdotes, and insider tips to inspire viewers’ own adventures. The hosts bring their diverse perspectives and deep love for city life, engaging with locals and experts to uncover the hidden gems and untold stories that make each city truly remarkable.

In addition to showcasing the unique charms of each city, “TWN City Life” also addresses global issues and universal themes that resonate across borders. The program explores topics such as sustainability, urban development, cultural exchange, and social challenges, offering a nuanced and thought-provoking perspective on the complex dynamics of modern city living.

 

In summary, “TWN City Life” is an immersive travel series that celebrates the diverse tapestry of major world cities. From Delhi to London, Miami to Lagos, Paris to many more, the program captures the vibrancy, stories, and essence of urban life. With its focus on unity, cultural exploration, and shared experiences, “TWN City Life” invites viewers to embrace the motto, “For us, it’s simply one world.” Series One starts with a day trip to Atlanta, capital of the US state of Georgia and features a world city tour that includes Paris, London, Lagos, and Miami!

Partnership Information

Rights to the Programme

Rights to the Programme

Rights to use promotional content in marketing comms across platforms including:

  • Programme idents
  • PR and internal comms
  • Social media and online
  • Website, e-comms, newsletters, and direct marketing
  • Branded competitions and promotions, targeting consumers, trade & employee

* excludes all talent and will be associated solely with the show/brand instead of individual talent including host and guests

Broadcast & Catch Up

On air sponsorship idents:   
  • 5” intro ident
  • 10” centre break idents
  • 5” closing ident
  • 30″ seconds accreditation 
    per episode

Planned Schedule

 

  • Channels: TWN Lifestyles, TWN US, TWN UK, TWN NG, TWN India
  • Episodes Per Season: 6
  • Runtime Per Episode: 5min
  • Release Schedule: Weekend peak
  • Season Two Release Date: Q2 2024
  • Episodes Per Calendar Year: 12 

Series One Statistics

  • Global Impressions: 1.1M
  • Engagement: 2.3% 
  • Age Group: 25 – 34 (80%)
  • Top Viewing Locations: USA, India, Nigeria, UK
  • Interests: Adventure, Travel, Leisure
  • Gender Ratio: Male (46%); Female (54%)

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